Instrumental Intel - Ep 10 The West Coast Renaissance with Plaay Tha Renegade (7-6-24)

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Achickwitbeatz presents ⁠the Instrumental Intel podcast⁠, bringing you information instrumental to your artistic career including music industry news & tips, insights & interviews, and beats for your inspiration. Listen on Saturdays at 7 pm EST on ⁠⁠⁠Grander Radio⁠⁠⁠ and ⁠⁠⁠Achickwitbeatz.com⁠⁠⁠.
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Instrumental Intel Podcast

Achickwitbeatz brings you information instrumental to your artistic career including music industry news, insights, interviews, and beats for your inspiration. Listen on Saturdays at 7 pm ET on ⁠⁠⁠Grander Radio,⁠⁠⁠ Achickwitbeatz.com⁠⁠⁠, and your favorite podcast platform.

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Transcript Generated by Riverside

00:00

Hey, thank you so much for tuning in to Instrumental Intel. I am your host, music producer, AChickWitBeatz, and I'm really excited about this episode. I've got some music industry tidbits, some of the news that's been going on over the past week or so, and you know, it's just kinda good for you to be aware of and be informed, and it can kinda help you as you shape your music career to reflect how you want it to be. And also, I have joining me a little bit later, Plaay Tha Renegade.

00:27

So I'm really excited about bringing this interview to you about the West Coast Renaissance. So make sure that you stick around for that. Definitely got to give a shout out to my home station, Grand Radio out of Grand Rapids, Michigan. Thank you for sharing your platform with me and you know what? I'm so excited that I'm just ready to go ahead and get into it. So let's drop this first beat for you right quick and then there's going to be some more instrumentals and then I'll be back with the music biz brief right after that.

00:55

Stay tuned.

13:55

Hey, I'm AChickWitBeatz back with the music biz brief for instrumental intel. First up, Berklee Online, Women in Vinyl, and Marshall have teamed up to offer a $5,000 scholarship for a female or female identifying individual to study in the music business.

14:25

The initiative intends to support and empower women in the music industry. The application deadline is August 9th and the winner will be announced on September 4th. Next up, record companies are disputing a recent survey that suggests a decline in paying subscribers to music services in Sweden. While the YouGov poll showed a drop from 59% in 2022 to 56% this year, internal data from the industry indicates stability. With 2.87 million...

14:53

paying subscribers in May of 2024, which is up from 2.80 million in late 2022. Industry insiders believe the survey's small sample size and Spotify's crackdown on account sharing might explain the discrepancy. So despite economic concerns, they're saying that premium on-demand streams in Sweden grew by 4.3% in the first half of 2024.

15:15

Next, Merck Mikiriadis, the founder and chairman of Hypnosis Song Management, is set to step down following Blackstone's proposed acquisition of Hypnosis Songs Fund. So despite recent shareholder unrest, Hypnosis remains renowned for its catalog featuring artists like Shakira, Ed Sheeran, and Neil Young. Mikiriadis says he plans to focus on advocating for fair compensation for songwriters, and both Blackstone and Hypnosis leadership have expressed gratitude for his contributions.

15:43

Alright, next PPL, which is the UK's music licensing company, paid out over 103.7 million pounds, which is roughly $131.5 million, to more than 133,000 performers and rights holders in the second quarter of this year, marking a 6% increase from last year. This is the first time PPL's distribution surpassed 100 million pounds, which is roughly $127.7 million.

16:11

The growth comes from increased public performance licensing revenue and improved global data exchange. Additionally, PPL's new SFE tariff boosted distributions by 20% and international collections rose by 13% with the first payouts from Guatemala.

16:27

Alright, next up, AIOK, launched by Dublin City University and funded by the Irish government, is the latest initiative focusing on ethical AI in music. It aims to promote the responsible use of AI by enhancing creativity and safeguarding music stakeholders' rights through self-regulation, transparent standards, and a trust mark for ethically created music. Partnering with the Fairly Trained Scheme, AIOK certifies AI models as responsibly trained,

16:54

ensuring confidence for both creators and consumers in the music they produce and enjoy together. So this is a pretty good initiative, especially since they'll have the trust mark there so you can check to see if something's certified by AIOK or you know probably some other services that may be coming up soon, but this is definitely something that is good to make sure that artists aren't being taken advantage of during this whole surgence of AI and how much we're beginning to see of it now.

17:22

And speaking of AI and music, South Korea's HYBE, which is a major player in entertainment, has launched Cindy8, a virtual pop group powered by SuperTone's AI technology. Acquired for $32 million last year, SuperTone's advanced AI creates hyper-realistic voices for Cindy8, blurring the line between human and AI in music. This aligns with the chairman's vision of exploring AI in music creation.

17:46

Cindy Yate with virtual members like Canary and Goyo, operates in Nancy Land, showcasing Super Tone's cutting edge Nancy model for lifelike voice synthesis. Next up, Fix the Tix Coalition is gearing up for a July 9th day of action to advocate for US ticketing reform. They're urging Congress to pass the Ticket Act, already approved by the House, and to push forward the Fans First Act in the Senate. Supported by major artists like Billie Eilish and Green Day, the coalition includes the

18:15

Universal Music Group, Bands in Town, and others. So fans and artists can show support by signing a letter and engaging in social media activities to influence lawmakers. So make sure that you check out either the Fix the Tix hashtags or the website to see what you can do if you want to get involved.

18:33

Speaking of the ticketing industry, Ticketmaster, owned by Live Nation, has disclosed new details about a recent data breach affecting its customers. The breach, identified as an internal system hack, occurred between April 2nd and May 18th and was detected on May 23rd.

18:48

personal data of over 560 million people may have been compromised. So Ticketmaster plans to notify the affected customers starting July 8th and is offering 12 months of free identity monitoring services through TransUnion in response to the incident. So you know, of course there has been some chatter about why they took so long to confirm the breach and then also notify people, but they are beginning that process and at least they're offering the 12 months of free service.

19:17

So, if you think you may have been affected, make sure that you check your emails and all that good stuff and see what you can do about getting that added protection. Alright, and the final story for this week, Downtown Music has launched Curve Royalty Services through its Royalties and Financial Services division, and it's aimed at helping labels, publishers, and distributors streamline royalty processing.

19:37

Curve offers comprehensive solutions from specific tasks to full accounting using their expertise and platform to enhance accuracy and efficiency in managing royalties. So if you own a label or if you're a distributor, there's something to that effect and you feel like these services may help you out, make sure that you check it out. Again, that's Curve royalty services and it's always a good thing when opportunities arise and make sure that you're getting all the money that you're supposed to be getting from your music.

20:06

All right, that does it for the Music Biz Brief for this week. We're going to take another quick pause for the cause, and then I'll be right back with my special guest, Plaay Tha Renegade, while we discuss the West Coast Renaissance and so much more. Keep it locked.

29:29

Hey, I'm AChickwitBeatz, multi-genre music producer and strategist to indie artists and labels. Visit at chickwithbeats.com for resources for artists and instrumentals in various genres available for songs, blogs, blogs, podcasts, themes, TV, film, commercials, and more. Once again, that's at Achickwitbeatz.com. That's A-C-H-I-C-K-W-I-T-B-E-A-T-Z-dotcom

29:57

Let's make something happen. All right, thank you so much for tuning in to Instrumental Intel. I am your host, music producer, AChickWitBeatz, and I'm excited, thrilled, and delighted to announce that I have in the virtual building with me, Plaay Tha Renegade. It's been a long time since we've done an interview. Just in case you've been listening for a long time, we had him on the Music Morals radio show, and now he's here.

30:24

to talk about what's been going on in his world. So welcome to the new podcast instrumental, Plaay Tha Renegade. How are you feeling? Oh man, I'm feeling good. I'm feeling good. I appreciate you having me on the new podcast. Absolutely. So, you know, just if you can give us a little bit of background about who you are and how you got involved or kind of pulled into the music business, if you will.

30:51

Okay, well, if y'all don't know, I bet y'all know now I go by Pleasure and Engage, you know, America's favorite stoner, owner, co-owner of KRXM Radio, you know, also host, media gun bone co-host, you know, music and conversation. Just a little bit about me, how I got started in music. I've actually been doing music, well, I should say I fell in love with music, I should say per se, when I, since I was 10 years old. I knew since I was 10, I wanted to do music and be in the music

31:19

Like some of the people I've been looking up to was DJ Quik and it's funny Bow Wow, Gucci, Biggie, Pac, Snoop, Cube, Dre, so it was just like a mixture of like a lot of different people that influenced me to even want to do this music shit and give me the confidence to do this shit and just have fun with it. So, you know, yeah, that's pretty much me to that show. Like I've been doing music for a minute. I've been doing music like at least professionally for like...

31:49

a few years, taking it seriously, actually getting out there, putting myself out there doing shows, dropping music and stuff like that. And yeah, I feel like, you know, the grind is gonna pay off soon. You know, I've been connecting with a lot of different people, you know, been setting up a lot of different events, you know, and just, you know, putting the grind in and putting the work in with this music shit. All right, that's what's up. So all right. First of all, I got to kind of backtrack because you named some heavy hitters.

32:19

Not a lot of people give him the recognition that he deserves. So, yeah, I got to salute you right there, man. Oh, yeah, I just feel like, oh, no, no, my bad enough to cut you. I just feel like Quik. He definitely doesn't get the recognition he deserves. He's put so much time and so much.

32:39

sauce into the game. Like anytime you hear a lot of these producers and a lot of times we hear some of these rappers you hear DJ Quik. You hear it and I feel like he really doesn't get like the recognition. He definitely deserves to be on the Mount Rushmore at least top five if not top three you feel me producers. Like or like you feel me rappers because shit a lot of his shit he produced itself and that shit sold. Right I mean like it still bangs today.

33:07

Cause he's definitely a part of most of my playlist. Man. I matter of fact, I traveled to DC last summer and we were in like the, you know how they have like the little lounges for different clubs or whatever. We were in there and what they had was Corona extra. And I was like, you know what? They didn't quick had a song for this. So that was the first thing I put in my story. But yeah, like man, that, that dude. Yeah. Most people don't give him the recognition he deserves.

33:37

But yeah, so okay, you shouted out some of your musical influences right off the bat. Are there any more that you can say that just kind of like as soon as you heard them, like, you know what, this is what I'm meant to do. Damn, and I don't want to forget nobody in this heart because I got so many. But I know one that comes off the top of my head because I was just listening to them like a night ago was Method Man and Red Man. And the reason I say Method Red is because.

34:05

They just have fun with their music. They have fun with their wordplay. They have fun with their style. And their style is dope as fuck. It is. So, like, that shit is so unique and so original, especially how they play off each other. Like, Mev can say some cold, dope shit, and then Red come right back in, just like Kelbee and Shaq used to do on the basketball court. And I always feel like hip hop is a sport.

34:28

So it's like, you gotta have the right people around you to make your shit elevate and to make your shit sound good. So you gotta have the right team, gotta have like, you feel me? Just everything has to be right. Right manager, right team, and the right people in your ear to tell you if your shit sound good or if your shit sound like garbage truth. Like that shit, you feel me? And I feel like a lot of time nowadays in the music industry, people don't be honest with each other. Mm-hmm.

34:55

Like, nobody likes to be honest with each other. Everybody wants to sit there and be like, yeah, that sounds dope, bro. Like, yeah, you gonna make it with that instead of just being like, nah, that wasn't it, bro. Be honest with you. Like, your bars was lacking here, your energy was lacking in the beginning and you feel me, middle of the song. Like, and just break it down to them. Like, and I tell people, I don't try to be an asshole, but I definitely have an ear for music. Like, I definitely can tell if your shit is, you feel me, a smash or your shit is cool. Like, and I tell people the same thing about my music. Like, if you don't like it, that's cool. I don't trip.

35:25

I love all the feedback because that helps me get better in the long run. Yeah. So, well, speaking of which, um, where do you kind of draw your inspiration? So like, let's say you're sitting down with a beat, what do you have to do to kind of get into the mood to write the way that you write?

35:46

Definitely a rowing up and I definitely and it's funny because I watch movies I watched like old TV shows 90 TV shows and I watch movies and I would draw my inspiration from there and You know just kind of get inspired like that It is kind of funny too cuz I get inspired by watching certain like old wrestling WWE You can be segments and shit SmackDown and Raw only only because of the storylines the storylines draw you in like

36:14

Sometimes the acting is us, whatever, but it's entertainment. And that's what hip hop is, it's entertainment. So I draw a lot of my inspiration when I'm trying to write and draw inspiration from a song. I just watch a few of those things, I smoke. And I just kind of just get into my element, get into my zone. And I just try to like block everything else out, sit in my car, turn the beat on. I'll probably let the beat play at least five or 10 times before I even write anything down on the pad so I can just have the beat memorized in my head.

36:42

Wow, that's such an interesting process. So you mentioned wrestling in particular. Are there any like particular movies that you kind of go to? Yeah, I'm a huge fan of 90s stuff because I was a 90s kid. Not to date myself too much, but. Nah, I was born in 94. So definitely, I feel you. Like some of the movies I probably saw drew some inspiration from is The Wood, Baby Boy. I would say probably Juice.

37:12

What else? The Menace and Society definitely, I draw a lot of inspiration from there. Yeah, I saw it three times in the theater. I, man, what's that? Guildfellas is another big inspiration. Another one that I kind of draw inspiration from, just by how like everything is structured, every how they move. Like they just all about getting money and ain't about all that other bullshit. Right. So, you know, I kind of just watch a few of those movies and kind of pull inspiration sometimes too. Or I watch The Godfather.

37:41

Mm. And pull a little inspiration from there. And then two, with my 90s sitcoms and shit like that, Martin in the House with LL Cool J. Yeah. Shit. Keenan and Kel. Just, you feel me? Oh shit, like to get, not to be on no, like, always, you ain't gotta, what's the word I'm looking for? You don't always gotta be tough in your music. Like, you gotta have fun with this shit. Right. Just like what you mentioned with Meth and Redman, I saw them in Concert.

38:11

And I felt like I was just kind of pulled back to my childhood because I mean, like the energy they had and all that. So, yeah, that's that's really interesting. That kind of explains a lot about your style, which I think is dope. Let me say that right off the bat. I appreciate it. Yeah. So is that kind of how you continue with what you do? Because sometimes people start out one way and they might kind of transition. But you've been consistently dope. So, yeah, how do you keep that up?

38:40

I appreciate that. Shit, I got people in my ear telling me if my shit is good, if my shit is bad. Like, and that's all honestly, I'm gonna keep rolling back to that because when you have a yes man team, you'll never get this far in the industry. Maybe, maybe not. Only if you got certain connects. You may have one good hit, but after that, like a lot of your shit just starts sounding the same and repetitive. And that's why I always say DJ Quik is one of my biggest inspirations because you can go back from Quik's first album.

39:10

to his pretty much what, damn near his last one. And you can still hear only a little bit of change, but he's always been consistent with his music because he makes his great music and time his music. And that's kind of what I wanna do. I wanna make timeless music. I wanna be able to make music where you can hear my shit in 10, 15 years and still sound like that. I made that shit yesterday. Because you can, because a lot of this shit you can put on 10 years from now, it's gonna be like, yeah, nah, nigga, this shit sounds like it was made in.

39:38

2016 or 2009. You're right. Yeah. Cause I feel like, um, some of the music, not all of it, but some of the mainstream music that's out and out will sound dated because a lot of people are chasing hits that happened like in the current year instead of building something timeless. And yeah, that's a really, that's an important virtue. And thank you so much for doing what you do. Cause yeah.

40:07

I mean, there's so many people out there that don't actually recognize everything that you just said. So salute to you for doing what you do. Oh, yeah. And I do my research with this music. Plus, I'm from the West Coast. You know, we we tend to always try to make sure we're going to talk our shit and pop our shit. We got to know what we're talking about. Yeah. That's what they about us. We're going to pop our shit, but we definitely will have facts and family statistics to back that shit up.

40:33

Right. And you know what? Because yeah, y'all definitely have a different style that kind of, I guess, I don't want to say dictates everything else. But you know, you know, OK, so I'm from the Midwest. For anybody that's listening that might not know. But I mean, man, so of course, I was introduced to hip hop from the East Coast. But when y'all started coming up and I'm like, yo, this is a totally different vibe.

41:03

I mean, it's something that you can't ignore. You can't deny. Like, it's a totally different feeling. But it's something that's so authentic about it. So what do you think that is that that makes the West Coast pop the way that it does? We just we just toot our own horn. Like we just we just us. We set the standard and we set the bar. Hip hop may have originated in the East and I'm always give up big ups to that shit. You know, hip hop did start in the East Coast, New York and everything like that.

41:31

But when the hip hop took up, when it reached us, and it reached the West Coast, Dre, EZ, Cube, R&B, all them, they took that shit to a whole nother level where everybody's been chasing since then. Yeah, the South has been cool, you know, and I love the South. Shout out to the South, shout out to Texas, shout out to ATL, all them. I love the South. They all got great music and everybody coming out of there. But the West, we just don't never get recognized, which is crazy to me, but we always had, everybody always wants to emulate us.

41:59

Everybody got to come to the West to do a show, but nobody ever really likes to get a West props So we like where's do like like on a XXL cover, for example, I ain't seen now one West Coast artists And that's been like that for a few years now and people like and that's just low-key pisses me off as a West Coast artist Even though I'm still underground and still coming up It's a lot of mainstream artists that couldn't that deserve to be on the fresh double XL cover

42:27

Wow. From Zo Osama's to the 310 babies, to the Slumlord Shills, to the J Worthies, the Babystone Gorillaz. I is so like the RJs, like it's so many different people that could have been on that freshman cover that deserve that shit. But you feel me? They just kind of bypass that shit. But you know, it is what it is. We're starting like when Kendrick did that movement they, Not Like Us. I tell everybody like, all eyes on the West this summer. Everybody's looking to see what the West drops this summer. Yeah.

42:56

Wow, you know what? I didn't even realize that about XXL until you pointed that out. Like you literally just put me up on game. That's crazy because I mean, like I said, even being from the Midwest, we had some of everything. So we got the East, South, the West, but yet the movement out of the West coast is just undeniable. So the fact that they didn't give props like that is bananas to me. I don't understand that.

43:23

And it's like, it's crazy because the West Coast been having bops for the past few months from Lil' Vada, Lefty Gunplay. Like, come on, man. It's like we've been having hits, but y'all just, I just feel like the industry just refuses to recognize the West like that. They just still want to ride the wave of, you feel me? How it's been so far with the South and, you know, somewhat the East Coast. But it's like, you can't deny talent. The West got it. Right. And we coming to, and we taking back over, we coming to take back over because that's what it was before. In the 90s.

43:52

out the West and the East. 2000s, the West was still in it. So it's like, we, you feel me? I feel like the West is coming back. We definitely coming back and we're gonna be familiar with the grudge, with the industry. Absolutely. Yeah, cause I, you know, I actually remember the first time I had to play on Not Like Us when I heard Kendrick (Lamar) drive it again. Like, okay, let's see what's going. And that was my first thought. Like I felt like I was transported right back to the 90s.

44:17

like the vibe, the sound, the way he was rapping, the subject, like everything just felt so dope to me. And yeah, so yeah, even if the rest of the world doesn't recognize it, I'm gonna tell you West got love in the Midwest. So yeah, we we definitely support y'all over here. Yeah. And that's the crazy part, because we show love to everybody, no matter where we go. Like, we show love because we know when people come out to the West, they love us. But it's just like a lot of these industry heads don't want to acknowledge that shit.

44:47

But it's cool though. You know, we coming up and we coming out and we finna pop out and show out. Like, and just everybody out there that kept trying to say the Kendrick and Drake battle, that Drake's bars were better than Kendrick and all that other shit. Get the fuck out of here. Y'all just don't know real hip hop. A lot of these Drake fans really just was over there dick riding. But Kendrick really just shut that shit down, especially with the Not Like Us video shoot that happened last weekend. He really brought the whole city out. I will forever appreciate him for that.

45:16

Um, you know, matter of fact, the last episode that I actually have a brother on and we were talking about that, like, I mean, like, I've been saying the same stuff about Drake for years and I got labeled as a hater. But thankfully to Kendrick, now that he said it, we were like, oh yeah, okay. Maybe you were right. Like, thank you. Yeah. I owe a debt of gratitude to him for what he did.

45:43

throughout that entire beef and then, yeah, what he did with it afterwards, because he could have just like rode into the sunset. But to bring everybody together like that, like that's that's what the culture is about. Yeah, I would forever appreciate him for that. And to do a concert out here, too, and had the whole West Coast out here and then bring everybody on stage with the unity and everything like that. That shit was dope. Yeah, that shit was really like.

46:09

real life dope for the city. Like everybody, if you're not from the city, you don't realize how dope that shit was to have everybody on stage like that. Everybody getting along and just vibing out to that shit. And Kendrick brought that shit together. Yeah. And people can say what they want that Drake brought it out of him, but it's like, nah, fuck what you're talking about. Yeah, right. Drake just started some shit, couldn't finish. Yeah, it was already there. He couldn't have like brought it out of him. It was just, like I said, you know, sitting back watching same thing that I was feeling.

46:36

And he just voiced with everybody that actually appreciates how culture was feeling. So yeah, but yeah, I haven't seen any unity like that. Dang, I might be dating myself again, but when the Bloods and Crips had that joint tape out, it's like where one was blue, one was red. Yeah. Bang on white, yeah. Yeah, like, yeah, I haven't seen anything like that since then and yeah.

47:04

Yeah, that's, oh, yeah. West Coast don't get enough love. I'm gonna just say that. We definitely do, but it's all good though. Like everybody that do shout us out and do show us love, man, shout out to y'all and I definitely, you feel me? Like I said, when y'all come out to the West, everybody still show love. It just be these industry heads that don't ever want to give us the props that we deserve. But everybody know what it is. Everybody get their style from the West. Absolutely. Absolutely.

47:30

So, okay, you know, we talked a little bit about like your own style and how you've gotten to where you are. When you collaborate with people, how do you choose that? How do you select who you actually work with? Um, I ain't really in this crazy because I haven't really worked with too many people, but the people that I do select because. I don't know, I just I always got to listen to your music. I got to feel like if it's my music, my brand.

47:59

Your bar's gotta be up there. I just can't, like you feel me? I can't just put any and everybody on the track because that would be doing me and you a disservice. Oh, I love that. Only for the simple fact, like, I know me. If I know your shit is trash and I know I can run laps around you in verses, because I feel like I could out rap a lot of motherfuckers. Like, so if I know we gotta sit there and write and really go, oh yeah, come on, we can go.

48:25

Say less, I'm gonna embarrass you in the studio because I'm gonna make sure my bars are way fucking better. I'm gonna make sure you know that I'm talking about you in these bars so like, you feel me? Step your shit up, step your pin game up. But real shit though, I feel like how I select people is just, yeah, like I said, you just gotta be dope. You gotta be dope and you gotta fit, you feel me? My brand and you just gotta fit, you know, the song. Yeah, it's okay with you being so authentic.

48:52

Do you find it challenging to kind of market your music or do you feel like you've kind of found your audience that you don't really have to work that hard at marketing? Oh, nah, still you feel me gotta work hard at marketing no matter what. Only for the simple fact like, like I told my manager and like I told my team, I don't wanna just be known in the West, I don't wanna just be known in the South, I wanna be known worldwide. Like I want everybody to know me.

49:17

I want everybody to know my music. I want everybody to know who Plaay Tha Renegade is. So it's like, it's definitely, it's 50-50. It's hard and it's easy for the simple fact, like luckily I do have people in different states that I can kind of contact, you know, so when I do come out there, I can come do different events, different shows. But the hard side is, you know, trying to, you know, get everybody into my music somewhat, only for the simple fact, like they used to hearing all this bullshit that everybody coming putting out and sounding the same.

49:46

So it's like when they do hear something different, they kind of don't know how to take that shit. Even though they know that shit is dope, they still like, damn, okay. But I kind of want to hear this, you feel me, repetitive ass fucking beat, this repetitive ass fucking flow. But you feel me, it's still cool though, because I do appreciate the fans that I do have that have been fucking with me since day one, that do fuck with my music and still be asking when I'm dropping new shit. That's what I do it for. Because I know

50:15

It only takes one, literally only takes one. You know, so if you can get one person to vibe with your shit, it's only going to be a trickle effect. It's going to be a domino effect. It's going to be two more, there are five more. So that's just all I've been trying to do. Just stay consistent, stay out there all the time. Been trying to do more shows and just keep my face out there. Yeah. OK, that's what's up. So with everything that you've done, what would you say?

50:44

may have been the most rewarding project or moment in your career so far? Oh, I don't think I got there yet. Somebody else just asked me that question when I did a podcast. They were like, what was my biggest achievement? Like, I don't think I got there yet. Like I would say like one good accomplishment I did have was having a West Coast legend, Mitchie Slick, on my podcast a couple of months back. And interviewing him. Shout out to the homie, Mitchie Slick. That was dope.

51:13

but I feel like I haven't reached that. Yeah, that's my proudest, my biggest, biggest, biggest achievement. I don't think I've hit that yet because I'm still trying to get there. I'm definitely still trying to get there. You know what? That says a lot about your grind. I've never had anyone in the history of my radio shows and podcasts. No one's ever said I have yet to achieve that. But you know what? It kind of fits.

51:43

the essence of your music. Like it feels like you just on this continual grind and the fact that you feel like you're still trying to reach that pinnacle is just phenomenal. So salute to you for that for sure. I appreciate that. And then I always try to tell people, like when you talk to a player in the game, you gonna get the authentic meat. You gonna get the meat that I have, that normally my family is gonna get. So I'm not gonna sugarcoat shit with nobody. I'm gonna be as authentic and honest as I can be.

52:10

So it's like, yeah, like I hear a lot of these people on certain podcasts try to pick up themselves and say, oh yeah, you know, I've done this, this, this and this and this. Bro, I ain't seen you do none of that shit on you. I've been following you, but okay. I guess we're just saying any and everything now, huh? Okay. That is what it is. You got to fake it till you make it, I see. All right. But with me, I'm going to be honest. Like I haven't hit that yet. I'm still trying to get there. And when I get there, people will know it.

52:39

People will know it. Like my grind is going to speak for itself. I like, I tell people I'm on a Nipsey Hussle grind right now. So it's like my motivation, my, not even my motivation, my hard work and dedication is going to show sooner or later. It's definitely going to show. Yeah, that's what's up. So, okay, if you could, you know, talk a little bit about your podcast, because, you know, people listening to this might not be that familiar. So yeah, what do they need to know? Like when did you get it started? Where can they find it? All that good stuff.

53:09

Almost definitely. So we we've been taking a break, but we're coming back on Monday. We took like maybe a month break, but you can always catch us most of the time every Monday. It's that seven o'clock my time nine o'clock East Coast time. But it's called media gumbo. It's on the care exam platform. We basically it's like the we call it the head TMZ. So basically, when you come in, we basically just talk about, you know, everything going on the news.

53:39

Sometimes we'll have different artists on there. We'll talk to the artists, you know, get their perspective on it. Then we'll talk about, you know, the artists, just them, how they came and what they got new coming up. And then after that, you know, we get those out the way. We'll just sit there and talk shit about a lot of these celebrities and a lot of these, you know, current events that may going on in the news. So that's just Media Gumbo on a nutshell. Like we just try to have fun with it. Like when you come to Media Gumbo, we want you to look at it as you come into your homie house or a family cookout to come talk shit, come have fun and talk shit.

54:09

Right, that's what's up. So yeah, matter of fact, if people wanna follow on social media, where can they find me? They definitely can follow me at PLAAY, THA Renegade, Plaay Tha Renegade, at pretty much anything, Instagram, Facebook, everything. And then if you wanna follow me to other page, follow us at KRXM Radio, you know, KRXM Radio.

54:34

And then, yeah, you can pretty much find all of our stuff and everything that I'm going to be posting in the near future, either on there or on my main page. Okay. All right. So if you could, you know, let us know what's in the works for Play the Renegade, what you got coming up and what we can be looking forward to. So I definitely got a show coming up July 20th. I'm definitely going to keep giving y'all details and everything like that. I just posted the flyer on my Instagram yesterday.

54:59

So, you know, if y'all in the LA area, California area, make sure y'all pop out in Hollywood July 20th. Shout out to Underground Live Events. You know, that's the people that's throwing the event. And I'm definitely gonna be coming out with some new music in the coming weeks. You know, it is summertime, so I'm definitely dropping some shit. Might drop one track, or I might fuck around and say, fuck it, I might drop two. You know, just stay on the lookout. So, you know, I got a lot of things coming up just from, you know, the shows, you know, me being about to go to the studio in like the next week.

55:29

and record these songs and about to drop another song within the coming weeks. So yeah, it's just a lot coming up that I want y'all to be on the lookout for. I might even shoot a music video, y'all. So you're coming to be on the lookout. All right. So, yeah, do you have any advice for any, you know, up and coming artists that might be listening right now? Because, you know, most of the audience is.

55:52

compiled with independent artists. Anybody that's, you know, out there, like maybe kind of struggling to find their way. You know, you have like one tidbit of advice that they, you know, or nugget that they might be able to kind of latch on to help them in their careers. I was most definitely, I got a lot of advice, but we only got a couple minutes. But I'm not like real shit, you know, any, any up and coming artists out there, you know, just stick to that shit. I know it sounds cliche.

56:21

Stick to that shit. Don't listen to what anybody say. If it feel good to you and it sound right to you and it make you feel good, put that shit out. You never know who's gonna touch you. You never know who's gonna like that shit. Just because five people tell you no, 10 people might tell you yes, and they like that song, so you never know. So it's just like, stay on your grind. Don't worry about what anybody tell you. Get a good team around you. And stay consistent.

56:46

You know, just stay always stay in the loop. Always stay consistent on what's going on in the music industry. Always know your competition in your city. Hmm. If you don't like that music, download that music. So, you know what you got to upgrade. Why they fans like them. I played a long game and I played a smart game. I play chess. Why do you think is playing checkers? That's how you got to think about it.

57:08

Yo, that's a serious gym right there. Yeah, that's, that's for real. So, okay. Where do you see yourself with music? Like in the next five years? Um, honestly, shit just up there. Shit with a lot of these signed artists and a lot of these well-known artists just still making more music and just being known a lot, maybe at least. Me basically being known out of California.

57:38

Five years from now, I see myself being well known out of California as you can see, I'm one of them top artists out of California, but I'm known. I definitely see myself in, you know, doing some movies, doing some acting, you know, in the near future, you know, in the next five years, hopefully. And because that's what I want to transition to. Like once I'm doing music, I want to transition and go to 50 Cent route and transition into doing music, doing producing with TV shows and stuff like that.

58:07

That's my other passion right there. I love movies. Love film. Yeah, that's what's up. You know what? I can definitely see that for you. And if there's ever anything that I can do, please let me know. I hope that this is the first instrumental Intel interview that you do. And we actually have a series going. So, um, oh, no, I can't wait to have you back. If you down. Oh, I'm definitely down. Can't wait. I can't wait to come back. Right. Yeah. I'm like, I'm hoping this is the first part of many.

58:36

And so, you know, since we're looking at the clock, it's winding down for us. But, you know, if you want to give any particular shout outs or if there's something that you just kind of want to leave the audience with, you can do that at this time. Um, trying to see, you know, shout out KRX and I'm ready. I'll shout out to my team. Shit, shout out to everybody out there. Fuck it with me. Shit, keep the team, you know, go on this journey with me cause shit, it's going to pay off, I'm telling y'all. It's like a lot, I'm like a lottery ticket. Can't miss with me. Love it.

59:06

All right. So yeah, thank you for your time, for your wisdom and all the gems that you dropped. And yeah, can't wait to have you back. Oh man, I appreciate you for having me. Thank you so much for having me on here. I can't wait to come back on the show. This is really dope. Thank you. All right. Till next time. Until next time, y'all. All right. That does it for this week's edition of instrumental Intel. Once again, I thank you for tuning in and listening.

59:32

I thank my special guest, Plaay Tha Renegade, for sharing his story and wisdom with us. I thank my home station, Grand Radio out of Grand Rapids, Michigan. So yeah, I'm already excited for next week. I got another wonderful show lined up for you featuring Oye Kudogun out of Italy by way of Turkey. So yeah, it's going to be another terrific time. So until next time, you know where to find me. Tune in, tell a friend. I'll see you then.