Achickwitbeatz presents ⁠the Instrumental Intel podcast⁠, bringing you information instrumental to your artistic career including music industry news & tips, insights & interviews, and beats for your inspiration. Listen on Saturdays at 7 pm EST on ⁠⁠⁠Grander Radio⁠⁠⁠ and ⁠⁠⁠Achickwitbeatz.com⁠⁠⁠.
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Instrumental Intel Podcast

Achickwitbeatz brings you information instrumental to your artistic career including music industry news, insights, interviews, and beats for your inspiration. Listen on Saturdays at 7 pm ET on ⁠⁠⁠Grander Radio,⁠⁠⁠ Achickwitbeatz.com⁠⁠⁠, and your favorite podcast platform.

Transcript Generated by Riverside

00:01
Hey, thank you for joining me for instrumental intel. I am your host, music producer, Achickwitbeatz. And I'm glad that you're here. I got another episode for you lined up with music industry news, of course, instrumentals by me for your inspiration. And later my special guest, Ultramag7, will be joining me to talk about blending Hip Hop, pop culture, and nostalgia to craft culture clips.

00:23
So it's going to be a great time. I'm excited to be bringing this episode to you. But before I drop that first beat, I got to give a shout out to my home station, Grander Radio out of Grand Rapids, Michigan. And with that, let's go.

12:40
Okay, I'm back with the music biz brief. First up, Warner Music Group has renewed its multi-year licensing deal with Meta, covering platforms like Facebook, Instagram, WhatsApp, and Threads. The agreement expands opportunities for WMG artists and songwriters, while also introducing collaborations around AI. Notably, the deal includes WhatsApp for the first time, aligning WMG with Meta's recent advances in AI-generated content.

13:04
However, Warner expects a financial hit of around $10 million per quarter due to Metta's decision to stop licensing premium music videos. This new deal follows a similar agreement between Metta and Universal Music Group. Next up, Spotify has announced a price hike for all premium plans in Canada, with the individual plan rising 15% to $12.69 per month and the family plan increasing 24% to $20.99 per month. This follows a similar U.S. increase in June.

13:32
The move comes amid Canada's new 5% tax on non-Canadian streaming companies intended to support local music creators. Spotify, along with other major platforms, is challenging the tax, arguing it could lead to price increases or service changes. Spotify cites innovation and market demands as reasons for the price adjustments. Also, Spotify has expanded its free ad-supported music and podcast service to South Korea, offering users access to playlists, podcasts, and daily mixes.

14:00
It launched in the country in 2021, and Spotify notes that Korean artists now see over 5.8 billion streams per month on the platform. While users can use the free service, they also have the option to upgrade to premium for ad-free on-demand access.

14:15
Spotify highlighted that ads on its free tier capture twice the attention compared to social media platforms globally, providing brands with effective advertising opportunities. One can only hope that they pass that along to the artists that help prop up the platform, but hey that's a conversation for another day. Alright, TikTok and Apple Music have expanded their partnership with a new feature in iOS 18.1, allowing users to share songs directly from Apple Music to TikTok.

14:41
When sharing, TikTok automatically links the song to the posts, integrating music into videos or messages. Apple Music is the first streaming service to offer this feature, but TikTok has also tested similar tools with Spotify and Amazon Music. However, indie labels not signing deals with TikTok by the end of the month risk having their catalogs removed, which could limit song sharing options for those tracks.

15:03
Alright, it's very rare that there's no industry music lawsuit news that comes up. This episode's no different. Limp Bizkit has filed a lawsuit against Universal Music Group, accusing the label of withholding over $200 million in unpaid royalties. The band, led by Fred Durst, claims that Universal deliberately designed systems to conceal royalties, impacting not just them, but possibly hundreds of other artists. Despite a recent resurgence in popularity,

15:28
Limp Bizkit says they've received no payments, while UMG cites $43 million in unrecouped costs. The band is suing for breach of contract and fraud, seeking to void their contracts with Universal. And of course, Universal has not commented on the case.

15:43
Also, Universal Music Group has filed a lawsuit against Chili's restaurant owner Brinker International for allegedly using copyrighted music in its social media ads without permission. The lawsuit filed in Texas claims, "...enfrenchment of songs by artists like ABBA, Ariana Grande, The Weeknd, and more potentially leading to $12 million in damages." Universal says Brinker knowingly used their catalog without proper licensing.

16:06
Meanwhile, Sony Music Entertainment has settled a similar lawsuit with hotel giant Marriott over unauthorized use of music in social media posts. The case, which included 931 alleged infringements, could have resulted in $140 million in damages. More suit news? Indie classical label group Naxos has sued Chinese streaming service QQC, claiming it's owed over $1.8 million in unpaid licensing fees since 2021. Despite agreeing to a repayment plan,

16:35
Kuke reportedly made only partial payments and fell further behind. Naxos has asked the U.S. court to enforce full payment plus interest and damages. This lawsuit adds to Kuke's financial troubles as its stock continues to struggle following its 2021 initial public offering. Kuke and Naxos had a distribution deal, but Naxos is now seeking to end the agreement due to the ongoing payment issues.

16:57
Alright, next up, streaming fraud continues to plague the music industry with Beatdapp revealing that at least 10% of global streams are fraudulent, impacting royalties by around $2 billion annually. To combat this, Beatdapp has partnered with Tuned Global, a streaming tech provider, to integrate fraud detection into Tuned Global's platforms. This partnership aims to ensure fair royalty distribution across platforms like gaming consoles, VR headsets, and web 3 services.

17:25
Beatdapp's tech will analyze data to detect fraud more efficiently, marking a step forward in securing ethical music services in the evolving industry.

17:33
Tencent Music Entertainment is ramping up its use of AI to protect intellectual property, addressing the rise of AI-generated music. In its latest Environmental, Social, and Governance report, TME highlighted the deployment of advanced AI tools to identify and remove infringing content on its platforms, which includes QQ Music, Kuguo, and Kuwo. TME emphasized that AI should support, not replace, musicians' creativity.

17:58
This comes as the company faces 695 copyright infringement lawsuits, though it maintains that none threaten its business operations. Also, Ticketmaster is facing growing concerns over ticket theft, with fans reporting unauthorized transfers from their accounts, including high-profile cases involving Taylor Swift concert tickets. Some link the trend to a massive hack earlier this year, but Ticketmaster denies that passwords were stolen, attributing the issue to compromised email accounts.

18:26
While some fans have recovered their tickets after media intervention, many struggled to get assistance directly from Ticketmaster. In response, Ticketmaster has restricted transfers for upcoming North American Taylor Swift concerts to within 72 hours of the events. This new rule aims to reduce fraud after numerous reports of tickets being transferred without permission. The company advises fans to strengthen email security to prevent future issues.

18:50
Next up, influencer marketing is evolving with smaller, hyper-engaged audiences proving highly effective. To streamline this process, digital marketing firm Round has launched a new tool called Micro.Wav. Tested by major labels like Sony Music Latin and Def Jam, the tool helps music marketers identify influencers with 5,000 to 99,000 followers across TikTok, Instagram, and YouTube. Micro.Wav allows campaigns to be managed as easily as traditional social media ads,

19:20
artists and labels looking to maximize their marketing efforts. Alright, and finally Beatport has opened applications for its 2024 Diversity and Parity Fund, offering $150,000 in grants to support projects focused on underrepresented groups in the music industry. Grants range from $3,000 to $15,000 and can fund films, events, record releases, and more.

19:43
Successful applicants will also receive marketing and editorial support. Additionally, 10,000 has been set aside for the IMS Ibiza Fund, helping young artists attend the 2025 Electronic Music Conference. If you're interested, head to beatporl.com slash fund to apply before the application deadline of October 31st. Alright, and that's it for this week's Music Biz Brief. I'm going to take a quick pause for the cause, then I'll be back with my special guest Ultramag 7.

20:10
Talk about blending Hip Hop, pop culture, and nostalgia to craft culture clips. Keep it locked!

31:20
Hey, I'm Achickwitbeatz, multi-genre music producer and strategist to indie artists and labels. Visit achickwitbeatz.com for resources for artists and instrumentals in various genres available for songs, blogs, blogs, podcasts, themes, TV, film, commercials, and more. Once again, that's achickwitbeatz.com. That's A-C-H-I-C-K-W-I-T-B-E-A-T-Z.com Let's make something happen.

31:50
Thank you so much for tuning in to Instrumental Intel. I am your host, music producer, Achickwitbeatz, and I'm very, very excited to say that I have in the virtual building with me today, Ultramag 7. I mean, we've been connected on Instagram for a while, but you know, it's really great to be able to have this conversation semi-face-to-face. But if you could, you know, maybe just tell the people a little bit about, you know, who is Ultramag 7 and how you got into it to...

32:19
doing what you do? Ultramag 7, I guess I would be a Instagram content creator and what I do, I like to call culture clips. So I like to take songs that have Hip Hop culture in them and I like to take clips of pop culture. So culture clips, so movies, cartoons,

32:47
commercials, anything nostalgic, you know, something from yesteryear. Try to put it together to see if it makes sense. I mean, I guess a lot of times it makes sense to me. I don't know if it makes sense to anybody else, but you know, I guess what some people would call mashup, but I like to make it my own. So I like to call it culture clips. I got started at, during the lockdowns,

33:17
when the pandemic happened. And it's two things. It was boredom and jealousy. So boredom being locked down, and there's this 24-hour cycle, and I'm not gonna sit around and watch TV. I don't wanna read this book that I read 72 times. So even though creative juices started flowing, and then I would go on Instagram,

33:46
And my page was kind of curated for Hip Hop. You know, I liked a lot of Hip Hop pages. And I would see all these people coming out with cassettes and records and tapes and t-shirts. And that's where the jealousy comes in. Cause I'm like, I got some of that stuff. So how do I, I guess what I envisioned was this, you know, online Hip Hop space. And I was jealous and I wanted to be a part of it.

34:16
and how do I do that in my own unique way? And as I said, I had a lot of these tapes, cassettes, but I didn't wanna do that. I come from the age of not biting. So I was like, I don't wanna do what you do. And so when I first started, I took two songs that had maybe like a bridge, like something that connected them, but they both had videos and I would cut the video right in the middle of one.

34:46
and then it would sink into the other. So it seemed like seamless. And then I soon realized a lot of these songs that I wanted to do didn't have videos and I was gonna run out of material. So I recall a friend saying to me, Hip Hop has a lot of pop culture and references. And when I heard that I said, ah, well, let me make my own videos. So that's where me doing my own thing,

35:16
Okay, I mean, that's a really dope way to get started. I think I kind of want to talk a little bit about something you just said there. It came from boredom and jealousy, but so many people have those emotions and they do nothing with it. But the fact that you're like, okay, no, I'm going to get in this space. How do I fit instead of, like you said, biting? Cause you know, we see a lot of that these days and I missed that yesteryear era where, you know, that was frowned upon.

35:46
But yeah, I just want to commend you for that. Cause like I said, a lot of people just sit in those feelings and don't actually get active about it. So one, thank you for getting active about it because what you do is so entertaining and I think for me as a Hip Hop enthusiast and also as a producer, it feels like the same thing that we do with sampling. So like you take pieces here and there to create something totally new. So I love.

36:14
you know, anytime I'm just kind of mindlessly scrolling. And then when you come across and like, man, I would never make that connection. Like, it just makes so much sense when I see it, but it never would have occurred to me. And so, yeah, how do you kind of get in the zone for that? Cause I mean, it's really, it's masterful. Like it's artful. Yeah, it's weird. And like, actually, all right. I'll walk you through one I just did.

36:44
I just did recently. So it was the Beastie Boys song, it's called Professor Booty. And I was, I think I saw on Instagram or somewhere on social media, there was this old cartoon Sherman and Professor Peabody. And I'm like, oh, I haven't seen it for a while. I'm like, oh, okay. But I remembered that, you know, the dog is the professor, you know, it's a cartoon and Sherman's this little boy.

37:13
And so I saw that and I'm like, oh, that's Professor Peabody. So in my mind goes, professor, professor, professor, professor, professor. I'm like, oh, professor Saboudi. Then I'm like, wait, can I make a video out of this? So I went and grabbed like just one of the cartoons. I looked at a few, but just grabbed something. And as I'm doing it, I always listen to the lyrics. So I try to make the lyrics take me somewhere. So I started doing it, lip syncing it up. And then there's a part.

37:43
where they go looking good like that. And that's from rest of peace, Freddie Prinze. You know, I think he died in the late seventies. People may know his son, Freddie Prinze Jr. But he had a show, Chico and the Man, and that was his catchphrase. So then there's a part in the cartoon where the professor has a book and he opens it up. So I was like, you know, let me superimpose, you know, something of Freddie Prinze saying looking good.

38:12
then there was a part at the song, what did they say? Don't touch me, cause I'm electric and if you touch me, you'll get shocked. And it just so happened in the same cartoon that I think, who was it? This is horrible, cause I'm near Philadelphia. Benjamin Franklin, sorry. Sorry, my Philadelphia people.

38:37
Benjamin Franklin is sitting there and you obviously know with the key and the lightning, so he gets shocked. So it just happened to fall into place and I could use all of these pieces. So the inspiration comes from something as simple as that. Like it's just something I'm not even thinking about, but I guess because I've listened to Hip Hop so long and I know a lot of different songs that'll just make me think of titles and oh, this'll work for this or, you know, like I'll watch a movie.

39:07
and see a sequence and say, hey, that kind of sounds like this song or I hear a song and be like, you know, vice versa. And then I'm like, oh, that could be, you know, moved into this. So there's loads of different inspiration and it's not the same every time, basically. Okay. So yeah, you can get inspiration from one or the other at any given moment. Wow. Absolutely. That's really cool. So, okay, now.

39:35
I've noticed that it's typically a lot of old school Hip Hop. Are there any greats that kind of drew you to the culture? Like to begin with that you can think of off hand, I should say. I know there's many. Yeah, well, number one, you know, the name is Ultramag 7. So my favorite Hip Hop group is Ultramagnetic. So my name comes from that group name and, and, you know, my favorite number seven. So, you know, when you get on Instagram, you got to come up with a tag.

40:05
That was just something I put together. If I had to go back, I guess, you know, when I started or knew that this thing might take off, I wouldn't have chosen that name. But I'm stuck with what it is, what it is. But I don't know, Ultra Magnetic. I'm a little bit older, so I like, you know, Grandmaster Flash and the Furious Five, Cold Crush, Crash Crew. There's so many, Beastie Boys, obviously, with that song. Yeah, there's so many groups. Like, I could go on for this.

40:34
Okay. So with some of those pioneers as, uh, you know, your favorites that you mentioned from that timeframe to now, how do you think technology, uh, well, I should say specifically the internet has kind of changed things as far as music goes.

40:54
Well, you know, I talk about this with friends. I think the internet, especially now, if you see what's going on, I know you always talk about what's going on in the industry and I love hearing that is, uh, right now, I think the internet and everything is taken away the middle man and people don't really need labels anymore. It used to be, you know, you make a record and it might not come out for another year, you know,

41:22
You can make a record in your bedroom and then 10 minutes from now you upload it and if you have the following or you know People oh, they're here your new song. So I think it's really taking out the middleman I think there's a lot of independent artists now that have a greater voice because they don't have to get behind that machine Anymore, so yeah Absolutely, um, you know you mentioned a lot of the stuff that you work with

41:50
is out of the nostalgia. So what would you say would be like maybe the greatest thing out of the era, you know, where the golden era, the everything started taking off from what 70s to like mid 90s. What do you think kind of define that era? I think the diversity, there were so many different groups and style, you know, so we had female MCs, a plethora.

42:19
and they didn't have to take off their clothes and shake the booty. You got, you know, Salt and Pepper, who were super sexy, but didn't have to show their body. You have ultra magnetic, or on some scientific outer space stuff. Public Enemy, Pro Black, you know, KRS-1. He's teaching, he's the teacher. So he's explaining all these things that we didn't, maybe didn't dive into or didn't even know about.

42:49
I guess it's really the diversity. And I think on the top level of Hip Hop that you hear on radio or what people might call Hip Hop, I feel we don't have that. Like, best to go back to biting. Now it's, oh, you did that? I'm gonna do that too. I'm gonna do that. Then there's 50 people doing that. And, you know, who's doing this? We don't need you to do that. There's, let Drake do that. You don't have to sing and rap.

43:16
Let, you know, let somebody else do that and just do what you do. Be the best you, you can be. Yeah. I wholeheartedly agree with everything that you just said. I feel like that's part of the reason why we're seeing so many of the changes within the music industry. Like all these companies are letting so many top people go. They're dropping artists. And I think it's just because so many are just regurgitating the same thing over and over again, and it's rare.

43:46
Um, now that I can actually listen to radio music and be able to tell who it is, like there's a handful of artists where I can actually recognize their voice, but so many others sound the same. So like that individuality piece, I think is kind of imploding from the inside right now, what we're seeing. Cause I mean, these labels, yeah, I think we're about to go from the big three to probably like the big two.

44:13
And it's going to be. And pretty soon it'll be a big one. Yeah, exactly. Yeah. So again, you know, with that originality, could you talk a little bit more about how you're able to, yes, maybe put yourself into what you do? Because I've seen people do different things. Like maybe where they're trying to do what you do. And it's not quite there. So like, how do you make sure that you put yourself into?

44:42
everything that you do? I think one of the something I like to do is in the little time that I'm allotted, you know, to make the videos. I like to tell a story. So I'm going back to like school and you have, you know, the intro, you know, the middle conclusion. I, you know, I always go back to those days. So I try to make it have some type of an art.

45:10
or tell some type of story. And then just for me, I'm African American. I try to put as many, I try to find as many things with black people in it as I can, you know. And a lot of it is if the character fits, but if the character fits and it could be a black character or it's to, you know, a show that I grew up with, I'm gonna do that. So that's one of the things I always like to have, you know, show black people in a light and also let people know that we've,

45:40
Always, you know, sometimes we think, oh, we're not on TV or this. A lot of the stuff I show them, like we were here. It might not be as prominent as other people, but we've been here. So I always, I always like to do that. Yeah. That's powerful. Um, so yeah, through everything that you've been doing, I noticed that, you know, you've got some greats that appreciate you would shout you out frequently. Can you talk a little bit about that and how that feels to be recognized for what you do?

46:10
man, listen, so let me just, real quick. So shout out to my friends over at It's CDOC again. So that's a show that we're on every Tuesday and we talk with Hip Hop greats, but it's overseen by Chuck D, a public enemy. So when I got brought onto the show, I'm in the presence of Chuck D and

46:36
you know, he knows who I am. And I'm like, this is crazy. I'm the kid that would, you know, I remember being in high school and leaving six period lunch and going to the local record store and getting Fear of a Black Planet and coming back to school and showing it to everybody. Like, how did you get it, Jenna? We didn't get out of school yet. But, you know, being able to talk to Chuck D and him giving me props and, you know.

47:05
I've gotten calls from like, Fab 5 Freddie wanted to do something, he's calling me up and we're talking on the phone and Fab 5 Freddie's explaining to me who he is. I'm like, sir, I know who you are. I remember change the beat and Freddie, I know who you are. So it really, for me being the Hip Hop fan that I am, it's amazing because it's, these people are larger than life to me.

47:34
give me these accolades, I'm like, really? So yeah, it feels great. And it's, I don't know, I just love it. And I love talking to all the artists. Like, you know, when I get a chance to talk to artists, I love it. Wow. Yeah, I mean, that's gotta feel incredible, especially to think that Fabri and Freddie is like, oh yeah, this is, yeah. Do you know who I am? Just a case, you know, also some major shows. So yeah, I mean.

48:03
I think that it's awesome that you're being acknowledged for what you do. Cause a lot of times, you know, it's a labor of love. Sometimes you don't get the things that you necessarily deserve. So yeah, that's so awesome. So if you could, you mentioned the show that you do every Tuesday. You can talk a little bit about that and let people know like where they can find it and subscribe, whatever they need to do. Okay. So the show is called it's C-Doc again. And so C-Doc.

48:33
You know, he's the host of the show and he, he produces for Public Enemy. He's a filmmaker. He makes beats. He's, he raps. So, so it's, it's his show and it's him, myself, a friend, Jennifer O'Jenny, who used to work at K-Day in LA. So this was like the first 24 hour Hip Hop station. So she worked there.

49:02
Yeah, she worked there back in the day. So she has her, you know, the LA OGs come on the show and, ah, yeah, we know Jennifer, that type of thing. And then Flatline, so he works the music division of what Chuck does. So he's, actually on Instagram, he's Hip Hop gods. So he does that and people have new songs. He plays all the freshest Hip Hop, the newest stuff. And, you know, we just get on every week.

49:28
Every Tuesday we have a new guest and we talk with a plethora of MCs, DJs, whatever is part of the Hip Hop culture, graffiti artists, dancers, you know, whatever it is we talk with them every week. And it's on channel zero, channel zero on YouTube, so it's Public Enemies channel, so you go to channel zero and you'll see the lineup and you'll see it's C-Doc again.

49:58
Awesome. So yeah, y'all make sure that y'all check that out. You know, I've caught some of the clips from Instagram and yeah, it's funny. You know, it's they say that our attention spans are getting shorter and shorter. But every time like one of your videos pops up in my feed, I've got to slow down. Like, OK, let me see what's going on here. So, yeah, it's really great to tap in. Thank you, because you're feeding the algorithm. I thank you. Absolutely.

50:28
I'll definitely signal, yeah, you got to push this out to more people. OK, you know, you're a storyteller. Do you have like any favorite storytellers? Like, for instance, I'll just say Slick Rick's Children's Stories is the thing that kind of grabbed me into Hip Hop. So like, do you have any top notch lists of storytellers? Well, you said it right there. Slick Rick is probably my top.

50:58
Yeah, Slick Rick is that guy. Everybody loves his one album, The Great Adventures of Slick Rick, but my favorite album is his second album. What's it called? Is that the one with the behind bars on it? No, no, that's the third one. It's something about the king or something. Or I don't know, I forget what the title is. I got too many Hip Hop songs. But that album, I really loved.

51:28
because he told, like his stories were great. He tells a story from, you know, the vantage point of a cat. And, you know, he, you know, even going back to the first time he's kicked from Knight Rider. But like Slick Rick, I just think he is so great. I think there's a song on a later album. He was like,

51:51
you know, a slave and Pharaoh's times. Like he just sets you in that mode. But it's still like this b-boy everything like, all right, I'm back then. But, you know, I'm going to use these slick words, but, you know, he sets you in that mode. So I would choose Slick Rick is he's my he's my number one storyteller. OK. Yeah, I mean, I think that that's an art form.

52:18
that I wish kind of had more exposure in present day. We got a lot of the great legends, the veterans still doing it. But from some of the newer artists, I would love to be able to see more of that. I mean, a storytelling is just, it's nice to be able to listen to something and just be transported and kind of get what they're seeing from that viewpoint. Like you said, the cat's view, but yeah. Yeah, and it's genius. I'm like,

52:48
You know, I mean, how do you think of that? And then the thing is you can think of it, but you have to make it creative and slick and, you know, for people to want to listen. Like if you just told the average person, yeah, he's, he's going to be a cat and he's going to run out and you're like, what? So, yeah, I appreciate, I appreciate, you know, appreciate the storytelling. Yeah. Well, you know, it's obvious in what you do that you are one for sure. Um, so do you have.

53:17
I mean, I know you say it just kind of comes to you, but do you have any like concrete plans that you might want to share that people can be looking out for from you? Like kind of coming up? It's just, you know, I get, I get hit up from some artists nowadays. And so they hit me up and want videos. So things like that happen. So there'll be videos coming up. Actually I used to rap.

53:47
long time ago. I knew it. I knew it. But I had retired. But since, you know, getting in cahoots with C-Doc, I guess at the top of the year, there'll be an album by Enemy Radio, which is an offshoot of Public Enemy. And I'll be doing a song with Chuck D. So people, you know, you'll see

54:12
trying to rhyme against Chuck D. Not rhyme against, rhyme with Chuck D. So that'll be coming. And I think, I don't know, I may come out of retirement. If that's favorable, people like that, maybe I'll continue doing that. But things like that, I'm thinking of trying to come out with some merch I just don't wanna do.

54:38
Not to say it's just regular, I don't wanna just have t-shirts, I want things that are specific to what I do, that brands things towards me. So brainstorming with ideas for that, but just creating, actually, I got into podcasting also through, not just it's CDAC, I have a podcast called People's Distinctive Travels that I do and talk to Hip Hop artists. So it's so many things that just came out of,

55:08
doing these videos that I would have never imagined. Okay. Yeah. You know, cause I kept thinking, especially as we were talking, I always kind of thought just from watching your videos and seeing what you do, I'm like, man, he's got so much love for the culture. There's no way he hasn't rapped before. Like I knew it. I didn't want to put you on the spot here, but yeah. Oh, no, no. It's actually, I used to...

55:35
I used to ride with a female and princess superstar out of New York. And when I got with her, she had a big hit called bad babysitter in the UK. So I was on planes. I was on, uh, doing festivals, uh, buses, free clothes, TV shows. So, um, we, I got to see the life and then afterwards I'm like, all right, I'm cool on that. It was, it was fun when it was happening.

56:03
Okay, that's so dope. Okay, now for your podcast with the name, I'm a Tribe fan, sincerely. What made you choose that? We were thinking, so shout out to my partner, Overloaded Refresh, he's my partner in doing that. We were both Tribe, we're both Tribe fans, and we were just trying to think of a distinctive name, well, people's distinctive travels, a name for us. And,

56:31
We were brainstorming because we were thinking of all these Hip Hop references. And it was like people's not instinctive, distinctive travels. And then we talk with artists and they give us their kind of history. Um, I think the latest episode has divine and styler, and we got a lot of good feedback from that because people hadn't heard the vine in that kind of way. And you know, he doesn't give a lot of interviews. It's kind of, you know,

56:59
you know, he's hiding, not hiding, but you know, he's behind the scenes doing things. So, and then, you know, with us, we like to be, we, you know, we're knowledgeable about who we interview and talk to. So we both were huge Divine Styler fans. So we're asking him this very intricate things and he's appreciative of it. Like, oh, you guys are really, really fans. And, you know, he appreciated that, but yeah, that's where we got it from Tribe, you know, people's distinctive to switching up distinctive travels.

57:27
That's so dope. Okay, so where can people check out your podcast? It's streaming on all platforms, you know, Spotify, Apple, wherever you would listen to podcasts, your favorite platform, it's there. Okay, dope. Well, I want to thank you so much for taking the time to come out and talk. You know, you shared so much wisdom and information. I'm excited for the listeners to hear this conversation because yeah, totally dope.

57:56
So yeah, before we kind of wrap things up, I just want to thank you from the bottom of my heart for showing up and sharing. And yeah, is there anything that you kind of want to leave the people with, where they can follow you, any platform you want to shout out, and especially we like to keep up with music too. I'm excited for that.

58:19
Yes, on Instagram, just UltraMag7, at UltraMag7, U-L-T-R-A-M-A-G, number seven. Every Tuesday, check us out on It's C-Doc again. We'll be talking hopefully to your favorite artist. And also, I just wanna add, every Sunday, we play the music of the artist that we're gonna have on Tuesday. So my homeboy DJ Soulbuck, he does the mix, so.

58:46
That's called at C-Doc again, the mixtape. So that's on Sundays at 8 p.m. Um, again, the podcast is People's Distinctive Travels. You can find that on any streaming platform and it's probably me and other things I do. We'll be here though, next week. Well, I hope this is just the first of many and I get to have you back on the show again so that way, yeah, if you think, man, I should have said this, you can always come back on and say it.

59:15
I thank you and appreciate your platform and love everything you're doing. I've been following you. So keep it up. I love the elevation of what you're doing. Thank you so much. All right. Until next time. Appreciate you.

59:30
All right. Thank you. All right. That's a wrap for this episode of Instrumental Intel. I've been your host, music producer, and Achickwitbeatz. I'd like to thank you for listening. I'd like to thank my guest, Ultramag7, for coming in and sharing his process and wisdom with us. I'd also like to thank my home station, Grander Radio out of Grand Rapids, Michigan. Make sure you come back next week. I got more goodness lined up for you that I'm excited to be able to share. Till next time, you know where to find me. Tune in, tell a friend, I'll see you then. Peace.