There are many tools available to show you the key demographics of the people who listen to your music. Utilizing these tools will help you understand who your fans are, where they’re located & how they engage with your music. Compiling the information from your artist’s profiles (Spotify, Apple Music,etc.), your social media pages, your digital distributor’s dashboard or an external monitor (i.e.Soundcharts) can help you track how your music is resonating with people across diverse platforms. This information can eliminate some of the guesswork & help you target your marketing efforts more effectively.
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